The Importance behind Creating Floral Designs for a Customer

Floral arrangements are a quick and reliable approach to accentuate the welcoming atmosphere of every given location. Floral designs can be created using freshly harvested, dried, or artificial flowers and are often used as a centerpiece. Floral design has a purpose other than only decoration. They can revitalize a space and have a favorable impact on the customer’s mood. Moreover, the floral design comes in a broad range of colors, scents, and designs to boost the mood of the purchaser. When it comes to enhancing emotions and making clients happy during the day, placing flowers at their house or business is incredibly advantageous.

Principles of Floral Design

Proportion, scale, harmony, rhythm, balance, unity, and focus are the seven essential elements of floral design. Whenever one understands and uses these fundamental flower arranging guidelines effectively, one can create stunning flower decorations for birthday party, family functions or any other special events.

Proportion and scale

In flower design, proportion and scale are intertwined. The quantitative connection between the components of a design, such as the blooms, greenery, container, and decorations, is referred to as proportion. The magnitude of a final floral design component and its setting, such as a wedding table flower arrangements in proportion to the size of the host table or the entire venue area, is referred to as scale. In a design, the sizes and amounts of elements should be proportional to one another. Each major thing should be matched by another large item or a combination of smaller pieces that are equal in size to appeal to the customers.

Harmony and Unity

In flower arrangements, harmony and unity are very closely linked. In a floral design, harmony relates to the pleasant blend of elements, colors, and sensations. Harmony is accomplished when all parts of an arrangement, such as the floral, greenery, containers, and embellishments, work well together and are appropriate for the design’s original purpose. A wooden crate table centerpiece with varied garden texture blossoms, for instance, would have been ideal for marriage in a rustic barn setting. Because all of the conceptual design and aspects are represented and skillfully executed, the floral design achieves harmony.


The visible flow or movement inside a floral arrangement is known as rhythm which is one of the seven elements of floral design. It enables the attention to wander around and through an arrangement, from the main point to the perimeter and back again.  Rhythm gives the design movement and serves to maintain the audience’s attention. Colors, material, shape, line, structure, and space are used to create rhythm within the design.


The distribution of materials and, as a result, weight in an arrangement is referred to as physical balance. Tall branched flowers, such as ginger flowers, bird of heaven, fuchsia, are all heavy, and the weight should be counterbalanced. Similarly, a proper foundation must be employed so that the presentation simply remains straight and does not topple over when submerged in water. The term “visual balance” relates to how well the layout seems to be balanced to the naked eye. Visual balance is categorized into three parts: symmetrical, asymmetrical, and open balance. When both ends of a floral design contain the very same quantities of items, such as in symmetric balance, it is said to be symmetrical.


Many floral arrangements include a central focus, which is the most noticeable aspect of the design and attracts the audience’s eye to it. The arrangement of prominent or contrasting elements, either alone or in a collection, can generate emphasis. Shape, scale, color, and texture may all be used to set the focus point out from the rest of the design. We hope you now have a better understanding of the seven elements of floral design. So, keep this in mind the next time you’re arranging floral art for a special event, celebration or occasion like wedding or opening ceremony.


Author is owner of a leading flower shop in Dubai with online order facility. He has 10 years experience of managing this service and writing on it. Information on products and services is given on occasional blog posts.

Leave a Reply

Your email address will not be published. Required fields are marked *